Turn ERP-CRM Integration into a Strategic Business Capability
Most organizations implementing Dynamics 365 Sales face a common challenge: customer, product, pricing, order, and invoice data remain trapped inside ERP systems, creating disconnected processes, duplicate data, and limited business visibility.
Traditional integration approaches often result in multiple point-to-point interfaces, rising maintenance costs, lengthy onboarding cycles, and increased technical debt.
Dynatecon Integration Hub for Dynamics 365 Sales™ is a productized, configuration-driven integration platform designed to rapidly connect Dynamics 365 Sales with ERP systems such as SAP, Epicor, Oracle, Business Central, Infor, Sage, and custom legacy applications.
Built on Microsoft Dataverse, the solution delivers a reusable integration framework that reduces implementation effort, accelerates ERP onboarding, and lowers long-term integration costs while maintaining enterprise-grade governance and scalability.
Business Challenge
Organizations typically struggle with:
- High ERP integration costs
- Long implementation timelines
- Hardcoded field mappings
- Multiple custom APIs
- Limited monitoring and diagnostics
- ERP upgrade impacts
- Mergers and acquisitions introducing new systems
- Inconsistent customer and product data
As businesses grow, integrations become increasingly expensive to maintain and difficult to scale.
The Dynatecon Solution
Dynatecon Integration Hub provides a standardized integration layer between ERP systems and Dynamics 365 Sales using:
Reusable Business APIs
Pre-built APIs for:
- Customer Accounts
- Contacts
- Products
- Units of Measure
- Price Lists
- Salespersons
- Sales Orders
- Invoices
Configuration-Driven Mapping Engine
Instead of rewriting code for every ERP integration:
- Source-to-target mappings are configurable
- Business rules are configurable
- Validation rules are configurable
- Lookup resolution is configurable
- Transformation logic is configurable
This enables rapid onboarding of new ERP platforms with minimal development effort.
Enterprise Integration Governance
Centralized:
- Security
- Logging
- Monitoring
- Auditability
- Versioning
- Configuration management
Key Product Capabilities
Universal ERP Connectivity
Connect with:
- SAP ERP
- Epicor ERP
- Oracle ERP
- Microsoft Dynamics 365 Business Central
- Infor ERP
- Sage ERP
- Legacy Applications
- E-Commerce Platforms
- Industry-Specific Systems
Smart Data Synchronization
Supports:
- Create
- Update
- Upsert
- Validation
- Duplicate prevention
- Business key management
Built-In Monitoring
Visibility into:
- Failed transactions
- Processing time
- Integration health
- API usage
- Data quality issues
- End-to-end traceability
Enterprise Security
Leverages:
- Microsoft Entra ID
- OAuth 2.0 Authentication
- Application Users
- Role-Based Security
- Controlled API Access
Future-Proof Architecture
Supports:
- Multiple ERP environments
- Multiple legal entities
- Acquisitions and mergers
- ERP modernization programs
- Global rollouts
Why CIOs Choose Dynatecon Integration Hub
Reduce Technical Debt
Replace dozens of custom integrations with a reusable enterprise platform.
Increase Agility
Accelerate onboarding of new business units, acquisitions, and ERP environments.
Standardize Governance
Enforce common security, monitoring, and integration standards across the enterprise.
Future-Proof Investments
Adapt to changing ERP landscapes without redesigning integrations.
Why CFOs Choose Dynatecon Integration Hub
Reduce Integration Costs
Minimize ongoing development and maintenance expenditures.
Improve ROI
Maximize value from existing Dynamics 365 and Microsoft investments.
Increase Financial Predictability
Transform recurring integration projects into a reusable operational capability.
Lower Total Cost of Ownership
Reduce long-term support, testing, and enhancement costs.
Business Value Delivered
| Business Outcome | Impact |
| Faster ERP Onboarding | Reduced implementation timelines |
| Lower Integration Costs | Reduced development & maintenance effort |
| Better Data Quality | Improved CRM adoption |
| Reduced Technical Debt | Simplified IT landscape |
| Enterprise Governance | Improved compliance and control |
| Scalability | Supports future growth and acquisitions |
| Operational Visibility | Faster issue resolution |
| Higher Dynamics 365 ROI | Improved business outcomes |
Product Architecture Highlights
Eight Reusable Business APIs
One standardized API layer supporting multiple ERP platforms.
Shared Processing Engine
Common framework for:
- Validation
- Mapping
- Transformation
- Lookup Resolution
- Upsert Processing
- Response Handling
Three Configuration Tables
A streamlined configuration model:
- Integration API
- Field Mapping
- Integration Log
No complex middleware administration required.
Microsoft Native Platform
Built using:
- Dynamics 365 Sales
- Microsoft Dataverse
- Microsoft Entra ID
- Power Platform
- Application Insights
Typical Use Cases
Dynamics 365 Sales + Epicor ERP
Synchronize customers, products, pricing, sales orders, and invoices.
Dynamics 365 Sales + SAP
Enable a unified customer view while maintaining ERP authority.
Multi-ERP Environments
Support regional or acquired businesses running different ERP solutions.
Digital Transformation Programs
Establish a scalable integration foundation before expanding Dynamics 365 capabilities.
Why Dynatecon?
Dynatecon combines deep expertise in:
- Dynamics 365 Sales
- Microsoft Dataverse
- Power Platform
- ERP Integration
- Enterprise Architecture
- Digital Transformation
Our focus is not just delivering integrations, but establishing a reusable integration capability that supports business growth for years to come.
Dynatecon Solutions 